Apple had made it a tradition to introduce its new products with an event. The fact that it would not hold an event for the products expected to be introduced this week surprised the technology world. It was as expected and Apple introduced the new 13-inch and 15-inch MacBook Air models.
13-inch and 15-inch MacBook Air models with M3 chip on stage
We have already reported that Apple will introduce new MAcBook Air models in the first quarter of 2024. For the first time, the company introduced the new models without holding an event. The 13-inch and 15-inch MacBook Air models with the M3 processor passing through TSMC’s 3 nm production line are available for sale. Apple used the following statements on the subject.
“MacBook Air with the M3 chip is up to 60 percent faster than the model with the M1 chip and up to 13 times faster than the fastest Intel-based MacBook Air. And thanks to the faster and more efficient Neural Engine on the M3 chip, MacBook Air remains the best AI-powered laptop for everyday tasks. The 13-inch and 15-inch MacBook Air have an incredibly thin and light design, up to 18 hours of battery life1 and a stunning Liquid Retina display, plus new capabilities like support for up to two external displays and Wi-Fi connectivity that’s up to 2x faster than the previous generation.”
